Got a Question?   Ask Joe

Joe, I’m getting ready to paint the interior of my house and want it to look good as long as possible. In your opinion what’s the best interior house paint on the market?

Ask Joe Pullaro

Sherwin Williams Duration | Benjamin Moore’s Aura

With all the high quality interior paints to choose from it’s hard to say which paint is the best.
But I can tell you that No interior paints get more recommendations than Benjamin Moore or
Sherwin Williams.

A 2013 U.S. Interior Paint Satisfaction Study by J.D. Power and Associates states:

Interior Paint Brand Satisfaction Rankings:

Overall customer satisfaction with interior paint brands averages 779 (on a 1,000-point scale) in 2013,
Benjamin Moore Auraan increase of 3 points from 2012. Benjamin Moore ranks highest for a third consecutive year, with a score of 800, which is a 10-point increase from 2012. Benjamin Moore performs particularly well in four of the six factors: application, durability, product offerings and design guides. Following Benjamin Moore in the paint brand rankings is Sherwin-Williams (790), achieving the highest score in warranty guarantee, and BEHR (788), achieving the highest score in price.

Interior Paint Retailer Satisfaction Rankings:

Sherwin-Williams ranks highest among paint retailers with a score of 820 and performs Sherwin-Williams Durationparticularly well in three of the five factors: services provided, staff and selection. Following Sherwin-Williams in the rankings are Ace Hardware (801), achieving the highest score for facility, and Menards (786), which achieves the highest score in sales/promotions. The overall customer satisfaction average with interior paint retailers is 782.

To answer your question I would recommend Sherwin Williams Duration or Benjamin Moore’s Aura.

GOOD LUCK! Joe Pullaro